~ End of year show - Idea devlopment ~

After my initial ideas generation I came up with a huge range of names but I felt the most fitting and most 'adaptable' was time to. 

It was clever as it could be applied to all different sentences/sayings relevant to the promotion of the exhibition, college and students. 

Time to create

Time to explore

Time to move on

Time to apply

Time to visit

Time to design

Time to graduate

Time to become

Time to view

Time to paint

Time to animate

Time to illustrate

Time to visualise

Time to hire

Time to be the best

Time to be the first arts university in the north

Time to realise your potential

I wanted this concept to inform my design decisions throughout the process creating something all rounded and well thought out. 

These are some images I collected during my research and idea generation process. 

I wanted to create a concept and brand identity that was bold,bright and positive. But I had to keep in mind that it needed to be non-specific in terms of what course it was aimed at; as creativity looks different to everyone.